Released on: July 18, 2008, 8:00 am

Press Release Author: Apteco Ltd

Industry: Marketing

Press Release Summary: Jaywing have become the latest approved partner of Apteco
Ltd.

Press Release Body: Apteco Ltd is pleased to announce that Jaywing (a member of
Digital Marketing Group plc) has become the latest data services specialist to
become an official Apteco approved partner. This agreement allows Jaywing to provide
its clients with immediate interactive access to their data for flexible reporting
via FastStats with the ongoing support of Apteco's comprehensive partner support
package.

Apteco's business model is based on licensing FastStats software via an
international partner network of marketing service providers in the UK, Europe,
North America and Australia. Apteco sees Jaywing as an ideal partner due to their
extensive team of analysis consultants who can use FastStats to offer a pragmatic
approach which focuses on delivering tangible benefits to clients.

FastStats will help to streamline operations and speed up clients' access to results.

Charmaine Peel, Consultant at Jaywing comments: "Having assessed the market
extensively we found FastStats to be by far the most reliable and scaleable across
databases of all shapes and sizes. The combination of our experienced consultants
and FastStats allows us to do smart things with our clients' data, making our
analysis offering more powerful than ever.\"

Simon Fletcher, Business Development at Apteco comments: "We are very pleased to
have Jaywing as a new partner. Our strategy is to join forces with the best data
consultancies and analysts in the world to provide them with effective marketing
analysis tools that can also be placed in the hands of Jaywing's clients. Jaywing's
particular expertise and knowledge make them a perfect partner for Apteco. "


Web Site: http://www.apteco.com

Contact Details: For further information contact Melanie Davis, Marketing Manager or
Simon Fletcher, Business Development Manager at Apteco Ltd on +44 (0)1926 407565,
visit www.apteco.com or email marketing@apteco.com.